I feel like blogging is about to make a comeback in a big way, and I hope that includes my favorite part of old-school blogs: short, sweet, personal posts.
Don’t get me wrong, I love a good recipe, roundup or “10 Ways to Do X” too. But sometimes in trying to give readers all of the information and search engine optimize posts within an inch of their life (guilty! who doesn’t want as many eyes as possible on content you worked hard on?), the blogger’s personality gets lost in the mix.
Some of my favorite blog posts ever are from before blogging became popular and lucrative. Southern In-Law’s “Friday Favorites” series, Oh She Glows updated her blog several times a day (yes–per day!), Fiona Ferris did “30 Chic Days” on her blog which are all quite short and to the point, and Jonna Jinton wrote about random happenings in her daily life.
There’s something delightful about how unassuming those posts are; ladies just trying to add a bit of positivity and humor to the world through writing.
I can appreciate that people wanted to make their blogs–and these days their social media accounts–worth their time by monetizing, advertising, optimizing, etc. Like I said, I frequently return to the most popular posts on my blog to update links and SEO them. But those journaling days of blogging are what got me hooked to begin with, and I hope they make a return as people weary of social media outlets/the monetization of it all and start looking for authenticity again.
And now, the Daniel Tiger episode is over and I’m off to see what the kids are up to!
xx Claire